MLS and Apple announce all-access docuseries chronicling 2024 season

Category: Sports


Unlocking Word Meanings

Read the following words/expressions found in today’s article.

  1. chronicle / ˈkrɒn ɪ kəl / (v.) – to describe a series of events in the order in which they occurred

    The history of our town will be chronicled in a special exhibition at the local museum.

  2. team up / tim ʌp / (phrasal v.) – to join with another person or group to do or achieve something together

    Nonprofit organizations are teaming up with local businesses to address community needs.

  3. catalyst / ˈkæt l ɪst / (n.) – someone/something that causes an important change to happen

    Her research work was the catalyst for more scientists to research the topic.

  4. pitch / pɪtʃ / (v.) – to talk about someone in a pleasant way to persuade others to accept him/her

    The marketing team pitched the popular celebrity to be the company’s endorser.

  5. net / nɛt / (v.) – to receive an amount as an income or profit

    The company netted a total of $5 million from the sales of its newest product.


Read the text below.

Apple TV and Major League Soccer are expanding their collaboration, announcing that the looming MLS season will be chronicled in a new all-access docuseries similar to the ones that have given fans a deep, different look at golf, auto racing and tennis in recent months.

The eight-part series is already in production and will span from the preseason all the way through the MLS Cup final in December. Apple and MLS are teaming up with Box to Box Films to make the new series happen.

The league is entering the second year of a 10-year media rights deal with Apple TV, which enjoyed big numbers after the arrival of Lionel Messi at Inter Miami. Specifics were never released, but Apple CEO Tim Cook credited Messi’s arrival as the reason why subscriber targets were surpassed.

“This is a critically important project for us, the league providing the right level of access, helping identify the right stories to tell because it’s a huge opportunity,” MLS executive vice president of media Seth Bacon said at the league’s media day.

“If you think about the momentum we have right now with the partnership with Apple, Messi joining the league, launching Leagues Cup, the 2026 World Cup happening in the United States, Canada and Mexico, the momentum is there. We can capture that and use this as another catalyst to attract new fans to tell them what’s happening in the league.”

The new series remains untitled, for now, with no official launch date released. Apple is adding it to a lineup of soccer docuseries that already includes “Messi Meets America,” a six-part documentary with exclusive behind-the-scenes access to Messi in his debut season — along with “Messi’s World Cup: The Rise of a Legend,” chronicling what he’s done with Argentina’s national team.

Apple was part of the group that pitched Messi during his process of deciding whether to join MLS last year. The streaming service’s 10-year deal with the league is worth at least $2.5 billion, a huge jump over its previous deal — one that netted an average of $90 million per season under an eight-year agreement with Fox, ESPN and Univision.

This article was provided by The Associated Press.

Viewpoint Discussion

Enjoy a discussion with your tutor.

Discussion A

  • Do you think that the trend of creating behind-the-scenes docuseries for sports, as seen in golf, auto racing, and tennis adds value to the overall sports viewing experience? Why or why not? In your opinion, will it contribute to building stronger connections between sports celebrities and their fans? Discuss.
  • How does exclusive access to behind-the-scenes content affect your interest and engagement with a particular show or series? Do you enjoy watching behind-the-scenes content? Why or why not? Discuss.

Discussion B

  • In your opinion, why is it important for MLS to identify the right stories to tell? What aspects of your favorite celebrity’s life would you find most interesting to see in a docuseries (ex. his/her personal life, his/her career journey)? Why? Discuss.
  • In your opinion, should celebrities be selective of what they share about their lives? Why or why not? Discuss.