{"id":9065,"date":"2016-06-17T17:00:12","date_gmt":"2016-06-17T08:00:12","guid":{"rendered":"\/englishpath\/?p=9065"},"modified":"2016-08-18T10:55:53","modified_gmt":"2016-08-18T01:55:53","slug":"20160617","status":"publish","type":"post","link":"\/englishlab\/column\/20160617\/","title":{"rendered":"\u3010\u82f1\u8a9e\u306e\u805e\u304d\u53d6\u308a\u3011\u30ef\u30f3\u30e9\u30f3\u30af\u4e0a\u306e\u30ea\u30b9\u30cb\u30f3\u30b0\u529b\u304c\u8eab\u306b\u4ed8\u304f\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30b9\u30cb\u30f3\u30b0\u3068\u306f\uff1f"},"content":{"rendered":"

\u5358\u8a9e\u304c\u805e\u304d\u53d6\u308c\u3066\u77ed\u3044\u82f1\u6587\u306a\u3089\u7406\u89e3\u3067\u304d\u308b\u306e\u306b\u3001\u9577\u304f\u306a\u308b\u3068\u610f\u5473\u304c\u53d6\u308c\u306a\u3044\u2026<\/p>\n

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\n\u30ea\u30b9\u30cb\u30f3\u30b0\u306e\u52c9\u5f37\u6cd5\u3068\u3057\u3066\u306f\u3001\u30b7\u30e3\u30c9\u30a5\u30a4\u30f3\u30b0\u3001\u30c7\u30a3\u30af\u30c6\u30fc\u30b7\u30e7\u30f3\u3001\u5927\u91cf\u306b\u82f1\u8a9e\u97f3\u58f0\u3092\u805e\u304d\u6d41\u3059\u306a\u3069\u3055\u307e\u3056\u307e\u306a\u3082\u306e\u304c\u3042\u308a\u307e\u3059\u304c\u3001\u540c\u3058\u52c9\u5f37\u6cd5\u3067\u306f\u3042\u308b\u7a0b\u5ea6\u306e\u30ec\u30d9\u30eb\u307e\u3067\u306f\u4e0a\u9054\u3057\u3066\u3082\u3001\u884c\u304d\u8a70\u307e\u3063\u3066\u3057\u307e\u3046\u3053\u3068\u304c\u3042\u308a\u307e\u3059\u3002<\/p>\n

\u305d\u3053\u3067\u4eca\u56de\u306f\u3001\u30ef\u30f3\u30e9\u30f3\u30af\u4e0a\u306e\u82f1\u8a9e\u306e\u805e\u304d\u53d6\u308a\u3092\u76ee\u6307\u3057\u3001\u9577\u3044\u6587\u7ae0\u3067\u3082\u82f1\u8a9e\u306e\u8a9e\u9806\u306e\u307e\u307e\u82f1\u8a9e\u3092\u7406\u89e3\u3057\u3066\u3044\u304f\u305f\u3081\u306e\u52c9\u5f37\u6cd5\u3067\u3042\u308b\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30b9\u30cb\u30f3\u30b0<\/span>\u3092\u3054\u7d39\u4ecb\u3057\u307e\u3059\u3002<\/p>\n

1. \u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30b9\u30cb\u30f3\u30b0\u3068\u306f\uff1f<\/h2>\n

\u305d\u3082\u305d\u3082\u3001\u300c\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30b9\u30cb\u30f3\u30b0\u300d\u3068\u306f\u4e00\u4f53\u3069\u306e\u3088\u3046\u306a\u52c9\u5f37\u6cd5\u306a\u306e\u3067\u3057\u3087\u3046\u304b\u3002\u3072\u3087\u3063\u3068\u3057\u305f\u3089\u3001\u300c\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30fc\u30c7\u30a3\u30f3\u30b0\u300d\u3068\u3044\u3046\u8a00\u8449\u306a\u3089\u3054\u5b58\u77e5\u306e\u65b9\u3082\u591a\u3044\u3067\u3057\u3087\u3046\u3002\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30fc\u30c7\u30a3\u30f3\u30b0\u3068\u306f\u3001\u82f1\u6587\u306b\u610f\u5473\u306e\u307e\u3068\u307e\u308a\u3067\u3042\u308b\u53e5\u3084\u7bc0\u3054\u3068\u306b\u3001\u30b9\u30e9\u30c3\u30b7\u30e5\uff08\u659c\u7dda \/ \uff09\u3092\u5165\u308c\u3066\u533a\u5207\u308b\u3053\u3068\u3067\u3001\u305d\u306e\u307e\u3068\u307e\u308a\u3054\u3068\u306b\u610f\u5473\u3092\u53d6\u308c\u308b\u3088\u3046\u8aad\u307f\u9032\u3081\u3066\u3044\u304f\u5b66\u7fd2\u6cd5\u3067\u3059\u3002<\/span><\/p>\n

\u7c21\u5358\u306b\u8a00\u3063\u3066\u3057\u307e\u3048\u3070\u3001\u300c\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30b9\u30cb\u30f3\u30b0\u300d\u3068\u306f\u3001\u305d\u306e\u30ea\u30b9\u30cb\u30f3\u30b0\u30d0\u30fc\u30b8\u30e7\u30f3\u306a\u306e\u3067\u3059\u3002\u3064\u307e\u308a\u3001\u30c6\u30ad\u30b9\u30c8\u3092\u8aad\u3080\u306e\u3067\u306f\u306a\u304f\u3001\u97f3\u58f0\u306e\u307f\u3092\u805e\u304d\u306a\u304c\u3089\u610f\u5473\u306e\u307e\u3068\u307e\u308a\u3092\u533a\u5207\u3063\u3066\u3044\u304f\u30ea\u30b9\u30cb\u30f3\u30b0\u6cd5<\/span>\u3092\u6307\u3057\u3066\u3044\u307e\u3059\u3002<\/p>\n

\u300c\u82f1\u8a9e\u306e\u8a9e\u9806\u306e\u307e\u307e\u7406\u89e3\u3059\u308b\u300d\u304c\u8eab\u306b\u4ed8\u304f\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30fc\u30c7\u30a3\u30f3\u30b0\u3001\u30ea\u30b9\u30cb\u30f3\u30b0<\/h3>\n

\"20160616_slushlistening_01\"
\n\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30fc\u30c7\u30a3\u30f3\u30b0\u306e\u5834\u5408\u3001\u4e00\u3064\u306e\u82f1\u6587\u3092\u4e00\u6587\u901a\u3057\u3066\u307e\u308b\u307e\u308b\u65e5\u672c\u8a9e\u306b\u8a33\u305d\u3046\u3068\u3059\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u6587\u982d\u304b\u3089\u9806\u756a\u306b\u3001\u82f1\u8a9e\u306e\u8a9e\u9806\u306e\u307e\u307e\u3001\u53e5\u3084\u7bc0\u5358\u4f4d<\/span>\u3067\u610f\u5473\u3092\u3068\u3063\u3066\u3044\u304d\u307e\u3059\u3002\u5b9f\u306f\u3001\u30ea\u30fc\u30c7\u30a3\u30f3\u30b0\u306b\u9650\u3089\u305a\u30ea\u30b9\u30cb\u30f3\u30b0\u306b\u304a\u3044\u3066\u3082\u3001\u3053\u306e\u300c\u82f1\u8a9e\u306e\u8a9e\u9806\u306e\u307e\u307e\u7406\u89e3\u3059\u308b\u300d<\/span>\u3068\u3044\u3046\u306e\u304c\u975e\u5e38\u306b\u91cd\u8981\u306a\u30dd\u30a4\u30f3\u30c8\u3068\u306a\u308a\u307e\u3059\u3002\u3068\u3044\u3046\u306e\u3082\u3001\u9577\u3044\u82f1\u8a9e\u3092\u8aad\u3093\u3060\u308a\u805e\u3044\u305f\u308a\u3067\u304d\u306a\u3044\u3068\u3044\u3046\u4eba\u306e\u307b\u3068\u3093\u3069\u304c\u3001\u3053\u306e\u8a9e\u9806\u306e\u307e\u307e\u7406\u89e3\u3059\u308b\u3068\u3044\u3046\u529b\u304c\u8db3\u308a\u3066\u3044\u306a\u3044\u50be\u5411\u306b\u3042\u308b\u304b\u3089\u3067\u3059\u3002<\/p>\n

\u82f1\u8a9e\u3068\u65e5\u672c\u8a9e\u306e\u5927\u304d\u306a\u9055\u3044\u306e\u4e00\u3064\u306b\u300c\u8a9e\u9806\u306e\u9055\u3044\u300d<\/span>\u304c\u3042\u308a\u3001\u65e5\u672c\u8a9e\u306e\u8a9e\u9806\u306b\u306a\u308b\u3088\u3046\u82f1\u8a9e\u3092\u3044\u3061\u3044\u3061\u5dfb\u304d\u623b\u3057\u3066\u610f\u5473\u3092\u53d6\u308d\u3046\uff08\u623b\u308a\u8a33\uff09\u3068\u3059\u308c\u3070\u3001\u5f53\u7136\u9577\u3044\u82f1\u6587\u3084\u8907\u96d1\u306a\u82f1\u6587\u306b\u306a\u308b\u307b\u3069\u305d\u306e\u51e6\u7406\u306b\u6642\u9593\u304c\u304b\u304b\u3063\u3066\u3057\u307e\u3044\u3001\u300c\u30b9\u30d4\u30fc\u30c9\u306b\u3064\u3044\u3066\u3044\u3051\u306a\u3044\u300d\u300c\u610f\u5473\u304c\u53d6\u308c\u306a\u3044\u300d\u300c\u82f1\u6587\u306e\u5168\u4f53\u50cf\u304c\u3064\u304b\u3081\u306a\u3044\u300d\u3068\u3044\u3063\u305f\u554f\u984c\u304c\u8d77\u304d\u3066\u304d\u307e\u3059\u3002\u3088\u3063\u3066\u3001\u82f1\u8a9e\u3092\u6587\u982d\u304b\u3089\u305d\u306e\u9806\u756a\u901a\u308a\u306b\u81ea\u7136\u306b\u610f\u5473\u3092\u53d6\u308b\u8a13\u7df4\u306f\u3001\u82f1\u8a9e\u4e0a\u9054\u306e\u91cd\u8981\u306a\u30ad\u30fc\u3068\u306a\u308b\u306e\u3067\u3059\u3002<\/p>\n

\u300c\u82f1\u8a9e\u306e\u8a9e\u9806\u306e\u307e\u307e\u7406\u89e3\u3059\u308b\u300d\u3068\u3044\u3046\u306e\u306f\u6c7a\u3057\u3066\u96e3\u3057\u3044\u3053\u3068\u3067\u306f\u306a\u304f\u3001\u4f8b\u3048\u3070\u3001\u201dI think this book is more interesting than that one\u201d\u3067\u3042\u308c\u3070\u300c\u3053\u306e\u672c\u306f\u3042\u306e\u672c\u3088\u308a\u3082\u9762\u767d\u3044\u3068\u601d\u3046\u300d\u3068\u8a33\u3059\u306e\u3067\u306f\u306a\u304f\u3001\u300c\u79c1\u306f\u601d\u3046\u3001\u3053\u306e\u672c\u306f\u3088\u308a\u9762\u767d\u3044\u3001\u3042\u306e\u672c\u3088\u308a\u3082\u300d\u3068\u6587\u982d\u304b\u3089\u81ea\u7136\u306a\u6d41\u308c\u3067\u610f\u5473\u3092\u53d6\u3063\u3066\u3044\u3051\u3070\u3088\u3044\u306e\u3067\u3059\u3002<\/p>\n

2. \u82f1\u8a9e\u306e\u51e6\u7406\u901f\u5ea6\u304c\u5404\u6bb5\u306b\u4e0a\u304c\u308b\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30b9\u30cb\u30f3\u30b0\u306e\u65b9\u6cd5<\/h2>\n

\"20160616_slushlistening_02\"
\n\u524d\u8ff0\u306e\u901a\u308a\u3001\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30fc\u30c7\u30a3\u30f3\u30b0\u306f\u3001\u82f1\u6587\u3092\u77ed\u304f\u533a\u5207\u3063\u3066\u3001\u5c0f\u3055\u306a\u304b\u305f\u307e\u308a\u3054\u3068\u306b\u3001\u305d\u306e\u8a9e\u9806\u901a\u308a\u306b\u610f\u5473\u3092\u53d6\u3063\u3066\u3044\u304f\u3053\u3068\u3002\u305d\u3057\u3066\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30b9\u30cb\u30f3\u30b0\u3068\u306f\u3001\u305d\u306e\u82f1\u6587\u306e\u30c6\u30ad\u30b9\u30c8\u3092\u898b\u305a\u306b\u97f3\u58f0\u306e\u307f\u3092\u805e\u304d\u306a\u304c\u3089\u610f\u5473\u3092\u53d6\u3063\u3066\u3044\u304f\u65b9\u6cd5\u3067\u3059\u3002<\/p>\n

\u3053\u306e\u8a13\u7df4\u306e\u52b9\u679c\u3092\u6700\u5927\u5316\u3059\u308b\u305f\u3081\u306b\u306f\u3001\u521d\u898b\u306e\u82f1\u6587\u3067\u306f\u306a\u304f\u3001\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30fc\u30c7\u30a3\u30f3\u30b0\u3067\u7528\u3044\u305f\u3001\u3042\u3089\u304b\u3058\u3081\u610f\u5473\u3084\u6d41\u308c\u3092\u77e5\u3063\u3066\u3044\u308b\u82f1\u6587\u30c6\u30ad\u30b9\u30c8\u3092\u7528\u3044\u308b\u306e\u304c\u304a\u3059\u3059\u3081<\/span>\u3002\u305d\u308c\u3067\u306f\u3001\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30b9\u30cb\u30f3\u30b0\u306e\u5177\u4f53\u7684\u306a\u624b\u9806\u306b\u3064\u3044\u3066\u8aac\u660e\u3057\u3066\u3044\u304d\u307e\u3059\u3002<\/p>\n

\u2460 \u30c6\u30ad\u30b9\u30c8\u3068\u97f3\u58f0\u304c\u63c3\u3063\u3066\u3044\u308b\u82f1\u6587\u3092\u7528\u610f<\/h3>\n

\u610f\u5473\u306e\u533a\u5207\u308a\u3054\u3068\u306b\u30dd\u30fc\u30ba\u304c\u5165\u3063\u3066\u3044\u308b\u97f3\u58f0\u304c\u3042\u308c\u3070\u30d9\u30b9\u30c8\u3067\u3059\u304c\u3001\u57fa\u672c\u7684\u306b\u306f\u8a9e\u5b66\u6559\u6750\u306e\u4ed8\u5c5e\u306eCD\u3084\u30b9\u30d4\u30fc\u30c1\u52d5\u753b\u306a\u3069\u3067\u53ef\u3002\u521d\u5fc3\u8005\u306e\u65b9\u306f\u306a\u308b\u3079\u304f\u3086\u3063\u304f\u308a\u3057\u305f\u901f\u5ea6\u3067\u82f1\u8a9e\u3092\u8aad\u307f\u4e0a\u3052\u3066\u304f\u308c\u308b\u97f3\u58f0\u3092\u9078\u3073\u307e\u3057\u3087\u3046\u3002<\/span><\/p>\n

\u540c\u3058\u5185\u5bb9\u306e\u30cb\u30e5\u30fc\u30b9\u30923\u3064\u306e\u30ec\u30d9\u30eb\uff08\u901f\u5ea6\uff09\u3067\u8aad\u307f\u805e\u304d\u3067\u304d\u308b\u300cNews in Levels\u300d<\/a>\u3084\u3001\u6bd4\u8f03\u7684\u3086\u3063\u304f\u308a\u82f1\u6587\u3092\u8aad\u307f\u4e0a\u3052\u3066\u304f\u308c\u308b\u300cVOA\u300d<\/a>\u306a\u3069\u304c\u304a\u3059\u3059\u3081\u3067\u3059\u3002<\/p>\n

\u2461 \u82f1\u6587\u3092\u610f\u5473\u306e\u307e\u3068\u307e\u308a\u3054\u3068\u306b\u30b9\u30e9\u30c3\u30b7\u30e5\u3092\u5165\u308c\u3066\u533a\u5207\u308b<\/h3>\n

\u30b9\u30e9\u30c3\u30b7\u30e5\u306e\u5165\u308c\u65b9\u306b\u6b63\u89e3\u306f\u3042\u308a\u307e\u305b\u3093\u304c\u3001\u6700\u521d\u306f\u7d30\u304b\u304f\u4e0a\u7d1a\u8005\u306b\u306a\u308b\u307b\u3069\u3088\u308a\u5927\u304d\u306a\u5358\u4f4d\u3067\u533a\u5207\u308b\u306e\u304c\u7406\u60f3\u3067\u3059\u3002\u4eba\u9593\u304c\u4e00\u5ea6\u306b\u8a18\u61b6\u3067\u304d\u308b\u8981\u7d20\u306f7\u500b\u524d\u5f8c<\/span>\u3060\u3068\u8a00\u308f\u308c\u3066\u3044\u308b\u306e\u3067\u30017\u8a9e\u524d\u5f8c\u3067\u53ce\u3081\u308b\u3088\u3046\u306b\u3057\u307e\u3057\u3087\u3046\u3002\u4ee5\u4e0b\u306f\u4e00\u4f8b\u3067\u3059\u3002<\/p>\n

The Coca-Cola Company, \/ the world\u2019s leading carbonated drink brand, \/ is making major changes \/ to its packaging design, \/ under the company\u2019s new \u201cOne Brand\u201d marketing strategy. \/\/ The \u201cOne Brand\u201d strategy \/ aims to unite \/ all of the company\u2019s products \/ under one visual identity, \/ according to Coca-Cola\u2019s Chief Marketing Officer, \/ Marcos de Quinto. Visual identity \/ refers to the overall appearance \/ of a product,\/ including its name and logo.\/\/<\/span><\/div>\n

\uff08\u51fa\u5178\uff1a\u30ec\u30a2\u30b8\u30e7\u30d6\u82f1\u4f1a\u8a71\u516c\u5f0f\u8a18\u4e8b\u6559\u6750 DAILY NEWS ARTICLE June 2,2016<\/a>\uff09<\/p>\n

\u305d\u308c\u3067\u306f\u3001\u3053\u306e\u30b9\u30e9\u30c3\u30b7\u30e5\u3092\u5165\u308c\u305f\u82f1\u6587\u30c6\u30ad\u30b9\u30c8\u3092\u8aad\u3080\u305f\u3081\u306b\u3001\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30fc\u30c7\u30a3\u30f3\u30b0\u306e\u65b9\u6cd5\u3092\u304a\u3055\u3089\u3044\u3067\u3059\u3002<\/p>\n

\u2462 \u30b9\u30e9\u30c3\u30b7\u30e5\u3092\u5165\u308c\u305f\u82f1\u6587\u306e\u30c6\u30ad\u30b9\u30c8\u3092\u8aad\u307f\u3001\u6587\u982d\u304b\u3089\u82f1\u8a9e\u306e\u8a9e\u9806\u306e\u307e\u307e\u3001\u30b9\u30e9\u30c3\u30b7\u30e5\u3054\u3068\u306b\u610f\u5473\u3092\u53d6\u308c\u308b\u3088\u3046\u306b\u3059\u308b\uff08\u30b9\u30e9\u30c3\u30b7\u30e5\u30ea\u30fc\u30c7\u30a3\u30f3\u30b0\uff09<\/h3>\n

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\u2463 \u30b9\u30e9\u30c3\u30b7\u30e5\u3054\u3068\u306e\u610f\u5473\u306e\u307e\u3068\u307e\u308a\u306b\u610f\u8b58\u3057\u306a\u304c\u3089\u97f3\u58f0\u3092\u805e\u304f<\/h3>\n

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\u81ea\u5206\u306b\u30d9\u30b9\u30c8\u306a\u52c9\u5f37\u6cd5\u3092\u898b\u3064\u3051\u308b<\/h2>\n

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\n\u4eca\u306e\u6642\u4ee3\u3001\u30cd\u30c3\u30c8\u3067\u691c\u7d22\u3059\u308c\u3070\u5c71\u306e\u3088\u3046\u306a\u6570\u306e\u82f1\u8a9e\u5b66\u7fd2\u6cd5\u304c\u30d2\u30c3\u30c8\u3057\u307e\u3059\u3002\u3057\u304b\u3057\u305d\u308c\u3089\u3092\u5168\u3066\u5b9f\u8df5\u3059\u308b\u306e\u306f\u96e3\u3057\u304f\u3001\u5c11\u3057\u3067\u3082\u65e9\u304f\u81ea\u5206\u306b\u3042\u3063\u305f\u52c9\u5f37\u6cd5\u3092\u898b\u3064\u3051\u78ba\u7acb\u3057\u3066\u3044\u304f\u3053\u3068\u304c\u3001\u82f1\u8a9e\u4e0a\u9054\u3078\u306e\u8fd1\u9053<\/span>\u3068\u306a\u308a\u307e\u3059\u3002<\/p>\n

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